Creative Co-Op Acquires Leading European Home Lifestyle Company

Creative Co-Op has acquired Bloomingville, a European designer and distributor of home lifestyle products.

Based in Denmark, Bloomingville markets its products under the Bloomingville and Day Home brands, which are sold in thousands of independent retail store fronts and premier department stores across Europe. The company produces tabletop, decorative accessories, lighting and more.


Bloomingville Products

"Bloomingville's rapid growth in Europe and market-leading design aesthetic make the brand an ideal fit for our group vision to create a leading position for home life style products worldwide," said Eugene Wang of Creative Co-Op. "Coupled with its industry-leading design and sourcing capabilities, the group is poised for continued growth as it solidifies its position as a global leader in the home industry."


Eugene Wang of Creative Co-Op

As part of the transaction, Simon and Betina Stampe, previous owners of Bloomingville, will continue to lead the Bloomingville brand as well as spearhead the group's European operations. "We have long wanted to develop our business by establishing strategic partnerships to create a large and significant player in the European landscape of home accessories," said Simon Stampe." With the addition of marketing capabilities outside of Europe and a well-established Asian sourcing operation, we have now found our perfect match."


Simon and Betina Stampe

The acquisition marks an important milestone for Creative Co-Op. Founded in 2001, the company has grown to become one of the largest players in the U.S. gift and home accessories industry. In 2009, the company embarked upon creating its own Asian distribution channel, which today boasts an extensive distribution network across Asia that includes more than 40 self-branded storefronts.


Creative Co-Op Home in China

"In Bloomingville, we saw the unique opportunity to enter Europe, as well as take a leadership position in a highly fragmented industry across both the U.S. and Europe," said Lee Wang of Creative Co-Op. "We feel that we now have perhaps the only viable global distribution platform within the industry, and are extremely excited about the growth opportunities ahead of us."


Bloomingville Products

Collectively, Creative Co-Op, Bloomingville and Day Home products are distributed through a network of over 15,000 dealers throughout the United States and Europe, representing one of the industry's largest distribution networks. In addition, Creative Co-Op operates a fast-growing network of retail stores throughout Greater China and abroad.


Creative Co-Op Home in China